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Newmay Network > Operation Analysis

Marketing is not isolated, and the enterprise is closely related to the various internal and external factors, companies can say that all work is carried around marketing.


1, network positioning: a half after radiation in the 100-150 km (depending on transportation and economic, demographic, etc.) to the town as a unit, the surrounding provinces to the county as a unit, more than 500 kilometers, or mountain city to city as the unit-level .


2, channel positioning:

① dealer must seek cooperation with regional salesman of the written survey, assessment, evaluation report (including dealers conduct).
② able to find a local dealer and have a big impact on the potential for cooperation partners for priority consideration.
③ above the city level city must be about an antique brick cloth dealer, you'd better first-line brand products industry agents, in order to fight for market imitation.
④ In the initial stage of corporate brands, the production team for the exercise, do not rule out the industry first and second brand OEM production, domestic sale or export possibilities.
⑤ brand distributor should not be less than the number of customers 20%, wholesale nature of the proportion of not more than 70% of our customers, engineering brick market is not less than 10%.


3, positioning service system: based on pre-sale, sale, focus on after-sales service.


4, Price positioning: homogeneous products adhere to the mid-range market prices, product segments (specific products) in the market before the mid-high price.

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